Impact investing is the sexiest term in the investment community right now. Arguably, there isn’t much competition for the title, but don’t let that stunt our appreciation!
I read about ‘impact investing’ in investment industry write-ups. I see it in advertisements targeting millennial investment dollars. I see it on on countless LinkedIn profiles (John Snow is a swordsman, a man of the Night’s Watch, a Wildling lover… and a passionate impact investor). I see it in articles on philanthropy. It’s everywhere.